Digital Marketing and Practical Framework †MyAssignmenthelp.com

Question: Talk about the Digital Marketing and Practical Framework. Answer: Presentation The Ducati name started during the 1920s when the Ducati sibling established an organization with their dad. Around then, the family was trying different things with radio transmission frameworks and capacitors. During the 1930s, the organization was fabricating radios. During the 1940s, the organization produced its first bike called Cucciolo. During the 1950s, the organization fabricated different cruisers that were utilized for hustling, for example, the Desmo arrangement. The Ducati Scrambler was fabricated in 1968. Throughout the years, the models have kept on advancing to the 2016 Ducati Scrambler. The new bike has wheels that are seventeen inches and are carbon BlackStone Tek. The wheels are made of carbon fiber which is light making the cruiser light and simple to control (Rough Crafts Turns the Ducati Scrambler into a Wild Beast, n.d.). The forks are Marzocchi from Panigale 1199 which helps movability and firmness out and about. The tires utilized are Pirelli Rosso Corsa which fortify the bicycles tenacity out and about. Furthermore, the bicycle has a swing arm that is Monster 1100. It has parts from Belinger and Motogadget, for example, mirrors, brakes and ace chambers. It has various frill, seat spreads, and scrambler logos to permit customization and improve the clients experience. Ultimately, it has various flavors, for example, symbol, max speed, urban suffer and exemplary. Advertising goals To expand brand perceivability by 20 percent to be estimated utilizing Google Analytics. To get 15 percent piece of the overall industry in the Australian market. To situate the cruiser as the best option for bikers in the Australian market To sell out the bike inside the initial a half year in the wake of propelling it. To expand the commitment edge by five percent. To expand the companys deals by 10 percent. The new bike has a place with a settled product offering. The past models have addressed the necessities of their clients so the new model is relied upon to do likewise. The second upper hand is that the bike has a place with a perceived brand that is known to give top notch cruisers (Duncan, 2016). The bikes from Ducati have been utilized to prevail upon races the years and the models keep developing as innovation progresses. Circumstance examination The circumstance examination gives a depiction of the condition the Ducati Scrambler is in. It incorporates the qualities, shortcoming, openings, and dangers (SWOT) examination. Qualities The Ducati bikes have a decent brand name The Ducati Scramblers speed and execution is high The Ducati Scrambler has around sixty frill The Ducati Scrambler is accessible in various flavors There is high client devotion Shortcomings The Ducati Scrambler is over the top expensive The intended interest group is thin There are low economies of scale Openings There is another developing high-salary advertise the world over There are imaginative advances that continue developing Dangers Different cruisers from the contenders The significant expense may cause individuals to select different methods for transport, for example, vehicles Contender examination In Australia, there is a bike industry that manages the issues of each and every individual who is associated with the bike business. In 2015, the band with the most noteworthy deals was Honda which had roughly twenty-five percent of the deals. The Yamaha and Kawasaki were the brands that followed. Harley Davidson was the fourth brand and Ducati didn't rank among the initial ten brands. So also, in 2016, Honda rose the first as referenced before. Harley Davidson rose as the street bicycle brand with the most noteworthy deals. Then again, Yamaha had the most noteworthy deals as the rough terrain brand of decision (Australian Motorcycle Sales Figures 2015, 2016). This shows the situation of the Ducatis rivals in the Australian market. The business has moved from creating heavyweight bikes to the game and superior ones. This is on the grounds that the objective market has changed from gen X-ers to twenty to thirty year olds. The fundamental rivals in the bike advertise are Yamaha, Honda, Suzuki, Harley, and BMW. Ducati and Harley are the most broadly perceived brands contrasted with the rest. In any case, Harley enhances at a quicker rate contrasted with Ducati. It is important that no brand has control of more than thirty-five percent of the market. In light of mechanical advancement, Honda and Yamaha are on the front line. For example, Honda discharged the initial 4-chamber CB750 first (Duncan, 2016). By and large, there is extremely high rivalry among the different organizations since the brands are altogether solid and the distinction happens in development and quality. The advertising procedure incorporates the 4Ps that are utilized in the market blend and as laid out in the SOSTAC model of showcasing. The system likewise centers around the objective market and the situating of the item and the brand. The objective market of the Ducati Scrambler is the recent college grads since it is an energetic elite cruiser. The age of the clients is somewhere in the range of eighteen and thirty-five years. What's more, the objective market must have a place with the privileged or upper white collar class as referenced before. It is for the most part reasonable for individuals who appreciate hustling and sports bicycles. Lion's share of the clients are men who are single or hitched. They are generally status arranged and would follow through on an enormous cost for an exceptional brand. There is a set up advertise in Europe and the United States. The objective of this arrangement is to target clients in Australia. The point is to make Ducati Scrambler be among the top selling bicycles in the Australian market. By and by, it isn't among the top merchants as previously mentioned. Also, the organization means to make Ducati the most perceived brand in Australia. The product offering of Ducati Scrambler incorporates the four unique flavors referenced before. Aside from the cruiser itself, there are various accomplices to help the clients to redo it. There are additionally unique scrambler logos accessible. The motor is 8000cc which makes the speed high. The organization site gives an intuitive stage where the client can see the various highlights of the bicycle. In conclusion, there are clothes that are sold on Ducatis World that would be agreeable to wear when riding. The Ducati people group likewise gives participation to a club to those devoted clients and inside the club, there are numerous offers that the clients can exploit. To improve the product offering, it very well may be extended by building up a superior model of the Ducati Scrambler that addresses the issues of the clients better. They can likewise create littler models that can be utilized by adolescents who appreciate dashing and sports bicycles however can't have the option t o deal with the current size. The cost of the bike changes relying upon the flavor and the highlights. For instance, the 2016 Ducati Scrambler Icon flavor runs between $10,000 to $14,000 in Australia (18 Ducati Scrambler ICON Motorcycles available to be purchased in Australia, n.d.). The bike isn't overrated or undervalued contrasted with the contenders, for example, the 2017 Kawasaki Ninja which is around $ 18,000 since it is all the more impressive. The cost may likewise change as indicated by the seller who is selling the bicycle. For example, a few sellers may give limited proposals to urge individuals to purchase. Advancement methodology The organization will utilize computerized stages to make individuals mindful of the item, for example, online life, the companys site, and microsites (Smith Chaffey, 2012). The organization can utilize internet showcasing devices to send an unmistakable reliable message to the client. The primary instrument is the Search Engine Optimization (SEO) that is utilized to expand the perceivability of the item utilizing catchphrase examination. The subsequent device is Pay-Per-Click where catchphrases will be utilized and a spending that should be checked. The third device is member advertising where the organization can utilize prompts improve the perceivability of the brand. The last instrument is the messaging that guarantees the clients get the pamphlet and know about item advancements. Online networking can likewise be utilized utilizing the RACE model (Chaffey, 2016). The organization can make mindfulness through TV adverts and online life destinations. Clients can pose inquiries via web-based networking media or through Live visit guaranteeing investment. At that point clients can buy the bicycle on the online shops or through disconnected techniques. Notwithstanding the computerized strategies, the organization can utilize customary advertising techniques. By and by, the organization has a visit that it uses to show the exhibition of the bicycles for the clients. The clients can take the bicycles for a test drive and pose inquiries about the different models. This should be possible in Australia to help the deals of the bicycle. It is likewise helpful for the client since it goes to the urban areas and towns in the districts subsequently they don't have to travel. Ducati can utilize the experience to get direct data about the necessities of the clients so as to improve the most recent models. As a major aspect of the aftersales administrations, the organization can prescribe notable mechanics to the clients for future fixes that the organization isn't answerable for. The items will be appropriated utilizing various vendors that sell cruisers in Australia. Besides, the clients can utilize the bikes on the companys site where they will be coordinated to a business close to them. The site likewise offers an open door for them to alter their bicycles. The sellers offer an opportunity for the likely client to test drive their picked bike. It is important that vendors are a decent circulation channel since the client won't need to stress over the delivery courses of action and transportation cost. Activity projects or execution For the Search Engine Optimization, the organization has to know the catchphrases that it is focusing on. It needs to streamline website pages to pick up the rankings. To fabricate

The Combine A Mixed Blessing essays

The Combine A Mixed Blessing articles By all accounts, the Combine would have all the earmarks of being something beneficial for society all in all. Individuals who are apparently useless and maybe risky both to themselves and society are removed the roads and put into a profoundly controlled condition. By expelling these individuals from society, all of us can continue on ahead without the need to have contact with or offer help for individuals who have been esteemed insane. A more intensive gander at the effect of the Combine on society uncovers numerous blemishes anyway in the manner that framework works. The most significant issues that rise up out of this assessment are the advancement of a nuthouse subculture, the institutional maltreatment of patients and, the expulsion from society of components that ought to rather go about as a suggestion to us all that sound personalities and bodies ought not be underestimated. In One Flew Over the Cuckoos Nest, Ken Kesey depicts a domain where individuals in the nuthouse are assembled into explicit classes and portrayals. More youthful patients are known as Acutes in light of the fact that the specialists figure them despite everything sufficiently debilitated to be fixed. (p.19) Chronics, who are in for acceptable, (p.19) are kept in just to shield them from strolling around the road giving the item a terrible name. (p.19) Others are just known by whatever quality appears to rule either their appearance or their character. What's more, in control, there is Big Nurse. It gets evident as the book advances that everybody likewise can be categorized as one of three classes: managers, attendants, and casualties. For sure, the main ordinary individuals are guests who are driven on a visit by that fool Public Relations man who is overjoyed...that mental emergency clinics have killed all the old-design cruelty.(p.14) Bosses, as Big Nurse, are almighty but are baf flingly administered by decides that are concocted by concealed powers. Strikingly, just in t... <!

Ethical Business Dilema Free Essays

Moral Dilemma Analysis through the 8 inquiries model by Arthur Dobrin Case 1 †Rental Applicant 1. Realities †¢African-American candidate †¢Stable work history †¢More than enough pay to cover the lease †¢Good references from their past landowner †¢A couple with one youthful child (Family) †¢Before candidates acknowledged, rental specialist ought to have done a record verification as a standard method. 2. We will compose a custom paper test on Moral Business Dilema or on the other hand any comparative subject just for you Request Now Realities we don’t know †¢Verifications of realities †lead a cross check oWhether or not the realities gave by the candidate are genuine ? Pay †Salary Statement ?References from proprietor †Written letter/call Work History †Stable/Unstable work experience †¢Applicants conduct/propensity †past rental history oWhether or not they like to break rent or skip town †leave an unpaid lease †¢The purpose behind delaying the application oWhat does Kate mean by saying â€Å"in my experience†Ã¢â‚¬ ¦ whether it’s really in light of her experience managing application or racial segregation. 3. Realities Interpretation †¢Stable work history ? stable †regardless of whether they have work long time or not (cross-check certification) †¢A family bound to be progressively settled in one spot contrast with single status person. A decent reference from past proprietor implies that the candidate has a decent record of being a decent inhabitant. †¢Have all that anyone could need pay implies that the candidate has the ability to satisfy its commitment of paying the lease. 4. Stroll in another’s shoes (issue saw from others that included) †¢Kate may give a generalization perspective on the African-American candidate 5. Results †¢If we don’t take them : oWe may lose a decent occupant oWe may lose our business opportunity oWe may construct a severe picture to imminent client †¢If we take them : oThere’s a likelihood that we wind up having a default lease 6. Emotions †¢Megan Perspective : â€Å"Look very good† for their application †¢Kate Perspective : â€Å"Don’t surge their application† †having negative observation †¢Our Perspective : According to our inclination and in blend with the realities given (if it is valid), in addition to we can likewise attempt to decide dependent on the instinct from the non-verbal communication given by the candidate, in all likelihood we will acknowledge the candidate. 7. Still, small voice †¢Yes ? Given the archives are valid. †¢No ? Given the archives are bogus. Confirmation whether the archives are valid or bogus should be possible by cross-checking the qualification as well as approving the realities. . Clarification and Justification †¢In settling on choice, it ought not be founded on close to home needs/sees or basically instinct/emotions, it ought to likewise be founded on unbiased judgment from the realities given and approval. Given the ord inary standard system that should be satisfied from the record verification of the candidate and by checking completely all through the realities, the rental specialists ought to have the option to settle on a choice. Case 2 †Sabotage: Menu Not serving the enthusiasm of clients completely (by pushing other menu). By utilizing sound nourishment as a lure procedure to draw in clients, as per ‘Dave’. . Realities †¢Food is solid, yet the amount is restricted. †¢Coming up with another menu. †¢Huge use on commercial. 2. Realities we don’t know †¢Whether the nourishment which is ‘healthy’ is really sound. †¢Assumption whether this technique will keep going for quite a while. †¢Whether or not individuals will purchase inexpensive food despite the fact that the menu is being pushed. 3. Realities Interpretation †¢New ‘healthy’ menu was propelled by the organization to reaction the open weight for more benefi cial lunch decisions, consequently by having new menu, numerous cash required to prepare and promote the new menu. New menu propelled valued lower to bring new clients, accordingly there will be an impact on the company’s benefit. †¢The target of the business is to bring in cash for the investors, accordingly the business need to make benefit. Subsequently, probably organization issue would happen, which alludes to the moral quandary between the investor premium and the CEO premium. †¢Dave, the head supervisor, needed the staff to push the ‘upsize’ menu choices and frozen yogurts for dessert, which this alludes to an issue of treachery. 4. Stroll in another’s shoes (issue saw from others that included) †¢According to Carol, the supervisor is increasingly disposed towards his own benefit. As indicated by Dave it is quick to amplify the benefit and his own bonus. †¢According to client, they may be cheated into purchasing unfortunate nouri shment. 5. Results †¢By consenting to Dave, the benefit may be higher for the time being, while by conflicting with Dave, the organization may miss out on the benefit. Yet, by staying with the notoriety of the, it will help in the drawn out gainfulness. †¢She may lose her own position in the event that she doesn't consent to Dave plan. †¢But in the event that she doesn’t need to lose her employment, at that point no doubt she will have her own issue. 6. Sentiments If she consents to Dave, she will be protected, yet on the off chance that she conflicts with him, she may lose her employment. (individual situations) 7. Still, small voice †¢In request to spare the activity, Carol may let her internal still, small voice take the secondary lounge, since this is intellectual reverberation inside herself. Her choice will be founded on how she feels, regardless of whether it is fortunate or unfortunate. 8. Clarification and Justification †¢If ‘yesâ€℠¢, she can say that her supervisor requested that her do as such. †¢If she says ‘no’, she can say her internal inner voice didn’t permit her and over the long haul, it won’t be gainful to the shopper and the organization. The most effective method to refer to Ethical Business Dilema, Papers

Spirituality within Cloudstreet - Literature Essay Samples

One of the most significant themes explored within Tim Winton’s Cloudstreet is spirituality, and the novel reflects a wide range of differing spiritualities, including the belief in luck and chance, religion, as well as exploring Australian history through Aboriginal spirituality. As an increasingly diverse and multi-faith nation, Cloudstreet reflects Australia’s changing belief systems and growing secularism, particularly prevalent to its 1940’s-1960’s context. Following the absolute horrors of WWI and WWII, many previously religious individuals began to become disillusioned with their faith. The Lambs are a testament to this, as Fish’s near-death experience prompts them to disregard their belief in God, religious allusion clearly identifying this, â€Å"No one believes anymore: the disappointment has been too much.† After â€Å"The Lambs of God† could no longer be applied to his name, Lester struggled to completely disconnect from his faith and sought spirituality in knife spinning, â€Å"The knife never lies, you know†¦ It always knows best.† The theme of luck and chance arises within this quote and it is an understanding that Lester shares with Sam, who blames his impulsive and irresponsible behavior on â€Å"the shadow†, a recurring motif within the text: â€Å"â€Å"Well the shadow was on him, the Hairy Hand of God, and he knew that being a man was the saddest, most useless thing that could happen to someone.† Winton’s utilization of episodic structure allows each differing spirituality to be showcased and compared to that of others, demonstrating the increasing diversity of faith within society. In representing relevant spiritual issues within Cloudstreet, Winton enables the novel to be able to connect to a wide variety of individuals with varying beliefs and increases the value of the text as a whole. Spirituality in Cloudstreet is most distinctly explored through the characterization and experiences of Fish. Divided into Spiritual Fish and Physical Fish, the character acts as the narrator for the text and the entirety of the saga is told within the seconds of his dying breaths, â€Å"I’m Fish Lamb for those seconds it takes to die, as long as it takes to drink the river, as long as it took to tell you this.† The anaphora of â€Å"as long as† exemplifies the length of the saga and allows the novel to come full circle. Before his final release in the river at the end of the novel, Fish consistently yearned for â€Å"the water†, and his spiritual approach to it became a passionate devotion, â€Å"†¦he’s hungry for the water, he wants it more than ever.† The motif of the water is ultimately a metaphor for Fish’s release through death, which he thirsts for ever since â€Å"only half of [Fish Lamb] came back†. It is only thro ugh death that the Physical Fish and Spiritual Fish can be united, and the cyclical narrative can reach its end. Fish’s spirituality, and ability to connect with other spiritual beings such as ghosts and the pig, eventually lends itself to other characters. Much to Lester’s surprise, he recognizes Fish’s communication with the anthropomorphic pig: â€Å"The flamin pig. The pig has just spoken. It’s no language that he can understand but there’s no doubt.† Magic realism is depicted through this quote and Lester eventually determines his own understanding of the pig as â€Å"Pentecostal†, thus connecting it to his own Christian faith. The spirituality of Cloud street, the â€Å"living breathing house†, is made most apparent through Winton’s introduction of Aboriginal spirituality. Drawing upon Aboriginal social issues of assimilation and racism, which increase the value of the text to an Australian and Aboriginal audience, Winton provides a dark history of Cloud street, â€Å"Girls were procured and the house filled. She aimed to make ladies of them so they could set a standard for the rest of their sorry race†¦ the mission girls climbed into bed with one another at night and cried.† This foreshadows Fish’s many negative experiences in the house, particularly in the library, as well as his cries and pain from his communications with the ghosts in that room. Winton further presents Aboriginal spirituality through the character of the Aboriginal man, who interacts with Quick and Sam, and watches over Cloud street in an attempt to rid the negative spirits that reside in it, â€Å"Dow n the street, looking up with bloodshot eyes, a dark, woolly man stands with a stick, beating it slowly against his knee, humming under his breath until the dusk claims him and the library goes back to being vile and dark and fluid.† The negative connotations in this figurative language reinforce the dark history and spirituality that is within Cloud street, which is eternally released with the birth of Wax Harry, â€Å"The spirits on the wall are fading, fading, finally being forced on their way to oblivion†¦ freeing the house.† Winton employs cyclical narration to juxtapose the beginning and end of the negative spirituality within Cloudstreet: the spirits awaken with a death in the library and are finally freed from the library with a birth. In conclusion, Cloudstreet successfully represents the various belief systems within Australian society through the differing personalities of its characters, and thus reflects the nature of Australian society as a whole.

Essay on Movie the Bucket List - 843 Words

The Bucket List is a movie all about two men who live their lives as if they are going to be gone tomorrow. It’s a movie about two men with cancer that share a hospital room from both having cancer. When finding out they do not have much longer to live, decide that they are going to pursue a bucket list that one of the men had made. The two men Edward and Carter are complete opposites. Carter is a mechanic that has been married for forty-five years and has two children. Edward has tons of money and has been divorced four times, with a daughter that no longer talks to him. He owns the hospital that the two men end up in with the motto he stands by â€Å"Two beds to a room, no exceptions.† This motto is what caused him ending up in a room with†¦show more content†¦Yes, the men do have cancer and are not going to live for years, but they get to accomplish what they would like to do. They go to Egypt, traveling the world, skydiving, race fast cars and eventually Ed ward meets up with his daughter again and granddaughter. Do not hold grudges with anyone, because you never know when something might happen and you do not have a chance to fix it. When you get a chance to do something fun, do it. Travel the country, see places and things you have never seen. Do not just lay around dying trying to comfort everyone around you when at the time you cannot even find it in you to comfort yourself. Cancer, of course is sad, painful and a tragic experience no one wants to have to deal with in their family. But the hidden meaning in the movie would be that even though you know your going to die, do not just lay around waiting for it to happen. You can still find it in yourself to have a little more fun. I do not believe I have found as much joy in my life as I would like. My childhood has been great and my family is more amazing than I would be able to ask for. However, I am only eighteen, I would like to get married, have children of my own, finish college, and travel the world. If I was to pass today, I would not think that my life would have been complete. There is still huge areas of my lifeShow MoreRelatedThe Bucket List Movie Analysis1282 Words   |  6 Pagesyou measure yourself by the people who measured themselves by you,† narrated by Carter Chambers (Morgan Freeman) in the movie â€Å"The Bucket List†. When you think of this quote you see that every individual determines the success of their life differently. Whether old or young, we are care about the life we live and whether is a could by our own standards. 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Survivor or The Amazing Race Essay - 684 Words

Survivor or The Amazing Race? Reality television is well known for its exhibition in unscripted dramatic and often humorous events that portrays real life people as opposed to professional actors. Reality television is mostly associated with the years after 2000. Television’s popular, long-running reality series Survivor, and The Amazing Race both have similar goals and outcomes, despite their themes, challenges, and ingenuity. Survivor is far more entertaining than The Amazing Race with its use of clever challenges, cast elimination, and overall ingenuity. The ingenuity and overall quality of the challenges in Survivor is far more appealing than in The Amazing Race. In Survivor, the challenges mostly involve endurance, balance, mental†¦show more content†¦For example, in The Amazing Race, teams race across foreign countries to solve riddles and puzzles while being timed. Whereas Survivor involves physical, mental, and endurance to win the immunity idol, a hot cooked meal, and survive an elimination vote. Even though, The Amazing Race has a number of illustrious challenges, Survivor is simply more entertaining. Men and women wrestle for food, stab each other in the back, argue over petty issues, display love and anger towards one another while playing a strategic game of surviving the elements as well as outlasting one another. Likewise, the cast elimination in Survivor is more intense and suspenseful than The Amazing Race. Survivor’s clever idea in creating a cast vote elimination brought the audience a thrill seeker in wondering who will be voted off the island next. In comparison, The Amazing Race leaves the audience with a feeling of which ever team arrives at the checkpoint last automatically is voted off. 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My Family History Argumentative Essay Example For Students

My Family History Argumentative Essay Having a close circle of people is the most precious thing in the world. When you come home and see a bunch of happy faces, delicious dinner on the table and everything is flavored with sincerity and coziness – it enriches you with the feeling of worthiness. Family history is of the utmost importance due to your roots define the level of socialization, the network of contacts and the essence of you as a personality. My family history possesses a specific mood and discloses my individuality and peculiarity of my family. Understandably, it takes time to define the roots and it is nearly impossible if you do not contact with your grandparents or, even worse, if they passed away. Luckily, my grandmothers are still with me and, traditionally, we browse through old black – white photos and my grandparents recollect every meeting, each person and every event with tears in their eyes. Honestly, I marvel at my grandparents capacity to remember those old great days in history. I wish I could remember everything being 80 – plus – an aged lady as my grandparents did. We will write a custom essay on My Family History Argumentative specifically for you for only $16.38 $13.9/page Order now My Father’s Input into My Family’s History My father is used to retell our family’s history whenever there is the occasion for all the members of my family to gather together. He is the one who is responsible for letting us know his roots since his father has already laid down his life. The fact is that his mother is not into politics and army; therefore,  my father tells my granddads stories over and makes us believe all the magnificent life vicissitudes of those times. My father’s family always lived in the same district and they never moved to a new city. After joining the army, my father applied for a job in the local factory. It goes without saying that it was a kind of a family habit because my father’s parents also used to work there. It seemed like everything was plain and routine, but my uncle was obliged to join the army in Afghanistan. The whole family lived in fear and panic while hoping for his coming back. When my uncle came back it was like he was born for the second time. Grey hair, lost sight, and wrinkles all around his face, poor health – everything looked like he got pretty old; however, he was only up to 25. Now this story sounds magnificent and full of bravery, but those days it was dreadful. During the period of waiting for his brother, my father met my mother. She worked at the same factory, but, what a surprise, she was a young manager. My father was not interested in relationships because he wanted to change the sphere of occupation. His drawings are magnificent and he endeavored to enter the college, but the large family was poor and couldn’t allow spending the last coin on his getting degree. When my father made up with the attempt to become an artist, he paid attention to my mother – dark-haired manager with a cheerful smile and ambitious face. My Mother’s Input into My Family’s History Short haired lady with green eyes charmed young and handsome worker of the factory. My mother was born in another city and rented the flat close to work in a new city. It was a great opportunity for her to try herself in managerial work. Now, my mother knows that this step was crucial for her since she met her future husband. My mother’s family had nothing to do with the army since only two girls were brought up in the family. Family history of my mother is more diversified since her father was born in Poland. He was the representative of a specific ethnographic group of people – Lemkos. His future wife – my granny – was interested in medical history, especially, health issues were her passion. Due to the lack of money she couldn’t enter college. As my grandmother once told me those times were very hard and people tried the way to make money and have food. Education was the last issues which worried people of those days. To cut a long story short, medical history is great passion for my granny even nowadays. .u0078c8178a1b43a2b813ae4ab22e22d2 , .u0078c8178a1b43a2b813ae4ab22e22d2 .postImageUrl , .u0078c8178a1b43a2b813ae4ab22e22d2 .centered-text-area { min-height: 80px; position: relative; } .u0078c8178a1b43a2b813ae4ab22e22d2 , .u0078c8178a1b43a2b813ae4ab22e22d2:hover , .u0078c8178a1b43a2b813ae4ab22e22d2:visited , .u0078c8178a1b43a2b813ae4ab22e22d2:active { border:0!important; } .u0078c8178a1b43a2b813ae4ab22e22d2 .clearfix:after { content: ""; display: table; clear: both; } .u0078c8178a1b43a2b813ae4ab22e22d2 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u0078c8178a1b43a2b813ae4ab22e22d2:active , .u0078c8178a1b43a2b813ae4ab22e22d2:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u0078c8178a1b43a2b813ae4ab22e22d2 .centered-text-area { width: 100%; position: relative ; } .u0078c8178a1b43a2b813ae4ab22e22d2 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u0078c8178a1b43a2b813ae4ab22e22d2 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u0078c8178a1b43a2b813ae4ab22e22d2 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u0078c8178a1b43a2b813ae4ab22e22d2:hover .ctaButton { background-color: #34495E!important; } .u0078c8178a1b43a2b813ae4ab22e22d2 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u0078c8178a1b43a2b813ae4ab22e22d2 .u0078c8178a1b43a2b813ae4ab22e22d2-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u0078c8178a1b43a2b813ae4ab22e22d2:after { content: ""; display: block; clear: both; } READ: Chinese Society EssayA new job, new acquaintances and new way of life made my mother do great things which she knew would help her to develop good network of people. Such a magnificent kind of mood attracted my father and they have managed to start new family history. New Family – New History My family history is the thing to be developed and improved. Family history consists not only from positive moments, sometimes it is undermined with health issues. Fortunately, my family is strong and our new history is full of happy moments. If there is any trouble, we do not concentrate and that is the only right solution. My father was very happy to hear that my mother undertakes a specific kind of health – pregnancy. The first child was born and brought colors to their lives. My sister was of poor health and that period of life was stressful for my parents. Family history started to bloom and the second child was born, that was me – a cheerful and a bit naughty little lady with great ideas and magnificent ability of ‘parents’ irritation’. I appreciate my family history which is full of unforgettable moment. Moreover, this is great happiness to see that your family has deep roots with a number of generations which develop family history and enrich it with events, people, and emotions. When you know the history, it means that you can pass the stories to future generations. There will be more true stories and fewer myths, more things to share and fewer misunderstandings even in a new city. I  wish I could develop my part of our family history and pass on the knowledge I keep in my mind. Family history is the part of my essence since my behavior is built on my family.

The Bribery Scandal at Siemens Ag Essay Example Essay Example

The Bribery Scandal at Siemens Ag Essay Example Paper The Bribery Scandal at Siemens Ag Essay Introduction The Siemens bribery scandal brought to light a strategic dilemma facing multi-national firms attempting to gain a competitive edge by operating abroad; specifically, how can they balance adherence to their own ethical and legal standards with the customs required to do business efficiently, or perhaps at all, in foreign marketsGermany’s Co-Determination law has since drawn intense criticism as hampering competitiveness and creating untenable situations for management, rife with conflict-of-interest issues, not only because of Siemens, but also because of the number of other German-based companies accused of bribing labor union representatives.?The forced resignation of CEO, Klaus Kleinfeld, despite the resulting success during his tenure, illustrates the predicament international managers face with regard to conflicting operational methods, and leads us to larger questions about accountability within an organization.? As the case study author states, the Siemens scandal is rep resentative of what many firms believe is the inevitable â€Å"ethical cost of intense competition in global markets†, particularly emerging markets, where payments for contracts are described as common place and perhaps even required.?Perhaps the most glaringly problematic observation remains that the Siemens AG top management claims that they failed to notice rampant, and arguably conspicuous embezzlement leading to lucrative foreign contracts. The Bribery Scandal at Siemens Ag Essay Body Paragraphs Are there flaws in the German System of Corporate Governance? The 2007 scandal resulting in charges against Siemens’ Chief of Information Technology, Johannes Feldmayer, and Chief of Finance, Karl-Hermann Baumann, was rooted in illegal payments designed to work around German corporate governance laws. In this instance, IG Metall complained that Siemens was illegally funding smaller, rival union, AUB, in an attempt to grow and cultivate it as an ally against IG Metall in the bargaining process. This scandal marked the beginning of the unearthing of unethical behaviors in other German-based firms that have since lead to criticism that the Co-Determination law is antiquated and hampers competitiveness. The Co-Determination law was designed to provide a mechanism for worker participation in management decision-making via a two-tiered system with a supervisory board having oversight of the management board. Critics, however, argue that the law, in fact, limits the management boardà ¢â‚¬â„¢s ability to make strategic decisions due to the control exerted by labor holding 50% of the seats on the supervisory board. I agree with the author’s statement that this creates, â€Å"a suspicious alliance between the management and the labor representatives†. The end result was often agreements made prior to the official meetings to facilitate outcomes favorable to management. Although the law was meant to bring balance to the corporate governance structure, I would argue that the potential for corruption of the labor representatives, or on the other end of the spectrum, obstruction of the management board, has a destabilizing effect likely to manifest in questionable and dysfunctional partnerships, such as was the case with Siemens. Another component of the Co-Determination law prevents selection of supervisory board members who are non-German, regardless of the expertise or perspective they could bring to the table. Naturally, the result is a limited, often recurring, and potentially like-minded pool of candidates, which the author points out, may have contributed to the ousting of Kleinfeld. The facts presented indicate that the lion’s share of the bribery scandal took place under Heinrich von Pierer, who was the CEO from 1992 until 2005, and the supervisory board chairman from 2005 to 2007. Kleinfeld took over in 2005 and, within a period of only two years, had accomplished a remarkable and profitable restructuring, as evidenced by a 26% increase in the stock price. This was not without growing pains, however, as it is speculated that Kleinfeld’s aggressive management style, often described as â€Å"American†, did not meet with the approval of the more conservative supervisory board. As such, analysts opined that the bribery scandal was used as an opportunity to remove Kleinfeld, citing the need for a â€Å"new beginning†. I agree that this is likely the case. The growth under Kleinfeld was impressive, pa rticularly given the timeframe. Furthermore, the timing of the actual instances of bribery put them squarely during von Pierer’s tenure as CEO; and he had already stepped down from the supervisory board. Nevertheless, under the power granted by the Co-Determination law, the supervisory board opted to bring in a new CEO, Peter Loescher, indicating, in my opinion, that its issue with Kleinfeld was not performance based. Why Such Risky Business? The history of Siemens AG paints a picture of a successful and arguably dominant multi-national firm, with a reputation for a war chest of competencies and innovative products. The obvious question, then, is why would a firm with this resume and list of global achievements become involved with corruption and criminal behavior? The author recounts the opinions of analysts who believe the answer is simple; many firms view the types of payments at the heart of the Siemens scandal to be the necessary cost of doing business in the current glo bal environment. At first glance, the facts of this case may seem to support this theory. There were â‚ ¬420 million of questionable payments made over a seven year period from 1999 to 2006. Official Siemens records showed the payments as having gone to external consultants. It was determined, however, that they were actually paid to foreign purchasing officials and that the expenditures coincided with the procurement of â€Å"fixed line telecommunications business in various international markets†, including Italy, Puerto Rico, Greece, and the United States. By March of 2007, two former Siemens managers were convicted of embezzlement of company funds for the purpose of bribing foreign officials. The employees argued that their actions did not violate any laws, resulted in no personal gain, and were taken solely for the purpose of improving Siemens’ positioning. They argued that they worked, only to secure a lucrative deal in which the payments were required by Enel management as part of the standard bid process. In fact, Siemens AG argued that the court order requiring forfeiture of earnings from the contract, prior to 2002 when the German government instituted a law prohibiting bribes to private officials abroad, specifically, had no basis in law. As previously stated, these events may appear to support the case in favor of questionable payments and loose ethical boundaries as a necessary cost of business. It is my opinion, however, that these events illustrate a flawed management culture and strategy. They are evidence of a system where a focus on true technological innovation has given way to a focus on unfettered expansion, and the unnatural duplication of the monopolistic type control over infrastructure in developing countries that was enjoyed during previous decades in other parts of the now industrialized world. If Siemens had bolstered their technologically competitive strength, they would not need to rely so heavily on their financi al strength to gain entry into markets. Is this the New Cost of Doing Business? The fact that Siemens top management continue to take the official position that, despite the scope, depth, and intricacies of the bribery scandal, they had no knowledge of it remains difficult to explain. Further, they take no responsibility, save acknowledgement that they lacked adequate internal compliance systems. I find the truthfulness of this position to be of remote possibility due to the conspicuousness and magnitude of the payments, as well as their direct correlation with the securing of highly lucrative contracts. Moreover, the idea that entire sections of Siemens’ managers were of the character that they would be comfortable blatantly committing criminal acts for the sole benefit of their employer, but not themselves, I find to be quite counter-intuitive. The debate over whether events such as those unearthed at Siemens are part of the usual and customary cost of doing business abroad must be framed in terms of the complete denial of culpability by the top management. A legitimate, above-board expense is accounted for, tracked, and justified; this is the case even when it is outside the norms of the firm’s home country. It is not hidden from shareholders. A buffer of scapegoat-able employees need not lie between it and top management. If a light cannot be readily shown upon it, I believe it is without question, unethical. Whether or not it is illegal, however, depends upon the laws in the countries the firm is operating in. I could conceive of a situation where a firm could distribute cash â€Å"incentive† payments openly, on the books, as well as legally. In addition, firms have other options. They could improve their offerings to increase the competitiveness of the bid, and/or structure them with above-board incentives. They could operate with a clear and unwavering zero-tolerance policy for bribery; recognizing that it will be necessary to educa te those conducting bid processes in markets where it is believed to be common to expect questionable payments. A firm could also exercise patience, and restraint, and be willing to walk away from markets requiring participation in corrupt processes. The Kleinfeld Conclusion. The Siemens AG supervisory board did provide adequate justification for the decision not to renew Kleinfeld’s contract, due to the scandals breaking during his time as CEO; yet, I believe that they were wrong in doing so in light of his track record of impressive and expedient accomplishments. Though his termination clearly pleased the board, unless Mr.Loescher is able to maintain the growth trajectory set by Kleinfeld, I believe his departure will not inspire confidence from management or shareholders. This is of concern because confidence has a direct impact on value, which could make it harder to move beyond the bribery scandal. Was it Worth It? One question still remains: was Siemens really at fault, given the apparent prevalence of these sorts of issues among other German companies; or was their only sin getting caught? It is my opinion that the magnitude of the â€Å"bribing† which took place at Siemens made it highly unlikely that knowledge of it would stay buried. I believe Siemens had to have anticipated this, hence the buffer between top management and the â€Å"bribers†. I believe they made a calculated business decision that whatever the consequence may ultimately be, it was a greater benefit to get a foot hold in the infrastructure of those markets. In short, yes, Siemens is to blame, and yes, they are okay with it. Bibliography Deresky, H. (2011). International Management: Managing Across Borders and Cultures (7th Edition ed. ). Upper Saddle River: Prentice Hall. We will write a custom essay sample on The Bribery Scandal at Siemens Ag Essay Example specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on The Bribery Scandal at Siemens Ag Essay Example specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on The Bribery Scandal at Siemens Ag Essay Example specifically for you FOR ONLY $16.38 $13.9/page Hire Writer

MITOSIS essays

MITOSIS essays Mitosis is the nuclear division in which the duplicated chromosomes separate to form two genetically identical daughter nuclei. It is also a phase in cell cycle in which the microtubular apparatus assembles, binds to the chromosomes, and moves the sister chromatids apart. Mitosis is the essential step in the separation of the two daughter genomes. Mitosis is subdivided into four stages, prophase, metaphase, anaphase, and telophase. Prophase is the first stage of mitosis characterized by the formation of a microtubule spindle along the future axis of division, the shortening and thickening of the chromosomes and their movement toward the equator of the spindle. The nucleolus also starts to disappear and the chromosomes condense. Metaphase is the second stage of mitosis. In this stage microtubules become organized into a spindle and the chromosomes come to lie in the spindles equatorial plane. When viewing this with a light microscope the chromosomes appear to arrange themselves in a circle along the inner circumference of the cell. Anaphase is the next stage of mitosis. In this stage the sister chromatids begin to separate and the daughter chromosomes move to opposite poles of the cell. Kinetochore microtubules shorten, polar microtubules elongate, and the cell begins to prepare for cytokinesis. The final stage of mitosis is telophase. In this stage the spindle apparatus disables, as the microtubules are broken down into tubulin monomers that can be used to construct the cytoskeletons of the daughter cells. The sister chromatids can now be called chromosomes because each has its own centromere. The chromosomes soon begin to uncoil into the more extended form that permits gene expression. Mitosis is now complete at the end of telophase. The eukaryotic cell has separated its replicated genome into two nuclei positioned at opposite ends of the cell. ...

The Origins of African-American Christianity Essay

The Origins of African-American Christianity - Essay Example Traditional Ibo Religion and Culture written by Olaudah Equiano in the book’s first chapter adequately describes the traditional black religion. He specifically narrates the dichotomy of people involved in this ancient tradition. Hence, the account gives the reader an insight about the set-up of the mentioned African religion. Equiano gives an example that in the Ibo religion, places of worship merit no importance. Yet, he briefly explains that the traditional religion has priests and magicians as superiors of their worship. At the same time, the author expounds this information by explaining the multiple tasks of these religious leaders in the form of traditional witch-doctors (Equiano 14-16). Equiano does not only focus on the key personalities in Ibo religion, he also expounds on their beliefs and the rituals that form a specific culture. He narrates the burial culture of the African people and the accompanying beliefs that they incorporate death with poison (Equiano 17-18) . However, the author gives light to Christianity that the blacks had encountered in America. He mentions the belief in God and the injustice that is created with the slave trade (Equiano 18). African Religions in Colonial Jamaica by Bryan Edwards in the book’s next chapter further expounds the traditional African religion in the American colonies in the Caribbean. Once again, this specific segment brings the reader into the context of slavery where the blacks retain the tradition they had come to know in their native African home. The discourse of Edwards in this portion is indeed simple: he shares to the audience the taboo rituals of the African slaves which is predominant in the Christian lands of the American colonies (Edwards 20-23). How important is the second chapter to the first? Edward’s narrative tends to explain the strength of the African tradition and religion that is presented in the first. It is in this part that he details the culture that has been form ed during the height of the slave trade in the Americas. This chapter solidifies the transposition of the African experience unto foreign soils, thus creating an African Diaspora. The third chapter acts as glue to the first and the second because it discusses the eventual conversion of the African slaves to Christianity. Slave Conversion on the Carolina Frontier by Francis Le Jau is to be considered as the most reliable primary source when it comes to the history of black Christianity in the Americas. This particular account divulges Le Jau’s efforts of converting the native and African Americans in South Carolina to Anglicanism, the state religion of the British Colonial Empire. It explains the primary reason of their utter conversion – the opposition to black slavery and the abuses of the planters. The Reverend’s first hand experiences with the converts gave him an initial view of what America would turn into after the British rule – a society of mixed white and black Americans. This chapter also serves as basis for the growth that black Christianity would experience up to the outburst of the American Revolution. As what each chapter has narrated, the reader can see the importance narrative development in the respective authors’

Race and Criminal Justice Research Paper Example | Topics and Well Written Essays - 4000 words

Race and Criminal Justice - Research Paper Example The types of crimes that are in the spotlight when racial discrimination is discussed within these quarters matter (Neugebauer, 2000). Researchers have also placed a higher barrier when racism is discussed with the focus of their studies mainly being the black population rather than the reasons why they have been incarcerated. Furthermore, this paper has been researched on the backdrop of the fact that within the past two decades, racism, conscious and unconscious, individual and institutional, has been uncovered in all major criminal justice agencies and more so within the prisons and the police (Bhui, 2008). The purpose of this paper is to conduct a research on how the two, race and the criminal justice system interact and whether there are any undertones that require being addressed from a policy-making point of view. The main method of research will be the use of surveys where ten participants have been identified to participate in this research. The main method used to conduct the survey will dwell both on the oral and the electronic forms to allow for greater elaboration of any unclear sentiments. Confidentiality will be maintained with each participant assured of their privacy. America is one of the most racially diverse nations in the world. However, despite the fact that people feel that racism was fought against and won over after the civil rights movements took issue with the apparent discrimination, many still believe that racism is one of the most rife topics in the country. More so, people have taken an offensive against the criminal justice system where they believe that the American criminal justice system has become a racially biased institution whose main targets are African-Americans (Quigley, 2010). According to the Political Research Associates (2006), roughly 70% of the nearly 2.1 million adult men and women in prison are persons of color. This has led to the conclusion by many that the

Key Events in the Space Race Essay Example for Free

Key Events in the Space Race Essay The 60s were infamous for many rapidly changing aspects pertaining to different topics at the time. The subject of space was one not to be left behind. This decade would be one of the world’s golden ages of extraterrestrial research and every event during this time would be recorded into history. In a period most people know as the ‘Space Race’, the Soviet Union (USSR) and the United States (USA) would compete for supremacy in space exploration. Most events occurred in this decade, but the period of the ‘Space Race’ itself lasted from the 1957 to 1975. Sputnik 1, the world’s first artificial satellite, was launched on October 4th, 1957 by the USSR. Sputnik itself was a polished metal sphere, 23 in. in diameter, with four external radio antennae to broadcast radio pulses. It was sent into an elliptical, low-Earth orbit and provided scientists with information. Its purpose was to measure the density and composition of the upper atmosphere, as well as measuring solar radiation, magnetic fields, cosmic rays, etc. It travelled at about 18,000 mi. per hour, taking 96. 2 minutes to complete each orbit. Signals continued to reach Earth for 22 days until the transmitter batteries ran out of energy on October 26, 1957. Sputnik burned up on January 4, 1958 as it fell from orbit upon reentering Earths atmosphere. It travelled at about 43. 5 million miles and spent a total of 3 months in orbit. Although life had been sent into space before, Yuri Gagarin would be the first human to exit Earth’s atmosphere. He was born on March 9, 1934 in a small village in the Soviet Union called Klushino. The cosmonaut boarded onto Vostok, a craft that consisted of a spherical descent module, 2. meters in diameter, which housed the astronaut, instruments, escape system, and a conical instrument module, containing propellant and the engine system. Upon reentry into the Earth’s atmosphere, the cosmonaut would eject from the craft at about 7,000 m. and descend via parachute, while the capsule would land separately. Gagarin’s mission to circle the Earth on April 12, 1961 lasted for 1 hour and 48 minutes. He was only 27 years old at the time and that was the first and last time he went into space, since he was too valued to send on a risky mission again. Gagarin may have been the first human in space, but Alan Shepard became the first American to exit Earth’s atmosphere. He was born on November 18, 1923 in Derry, New Hampshire. Although the flight was originally scheduled for October 1960, delays by unplanned preparatory work meant that this was postponed several times, initially to March 6, 1961 and finally to May 5. On April 12, 1961, Soviet astronaut Yuri Gagarin had become the first person in space and to orbit the Earth. On May 5, 1961, Shepard piloted the Freedom 7 mission and became the second person, and the first American, to travel into space. The suborbital flight only lasted a mere 15 minutes, but the launch was seen live by millions. While the USSR was showering in fame and glory, ahead of the US in the ‘Space Race’, America’s President John F. Kennedy declared the dramatic and ambitious goal of sending a citizen safely to the Moon before the end of the decade on May 29, 1961. This was announced before a special joint session of Congress. This decision would soon change the world forever in 1969. The Soviet Union left the United States in the dust again when they sent Alexey Leonov, a Russian cosmonaut, to become the first human to conduct a spacewalk on March 18, 1965. He was born on May 30, 1934 in Listvyanka, Kemerovo Oblast, USSR. His walk in space was originally to have taken place on the Vostok 11 mission, but this was cancelled, and the historic event happened on the Voskhod 2 flight instead. He was outside the spacecraft for 12 minutes and nine seconds, connected to the craft by a 5. 35 m. tether. America was humiliated once again in early 1966 as it watched the USSR successfully land the world’s first spacecraft to achieve a soft landing on the Moon. Luna 9 was launched on January 31, 1966 and landed on the Moon’s surface on February 3, 1966. Its mission was to land safely on any planetary body other than Earth and to transmit photographic data back. Signals lasted for 6 days until the last transmission was sent on February 6, 1966. The spotlight was moved from the Soviet Union onto the US for once when the country launched the Apollo 11 mission, an event that would forever change history. The primary objective of Apollo 11 was to complete a national goal set by President John F. Kennedy on May 25, 1961: perform a crewed lunar landing and return to Earth. The crew consisted of Neil Armstrong as the Commander, Michael Collins as Command Module Pilot, and Edwin Buzz E. Aldrin, Jr. as the Lunar Module Pilot. Apollo 11 was launched on July 16, 1969 and successfully landed on the Moon on July 20, 1969. Millions of American watched the event live on television. Armstrong set foot on the moon and declared â€Å"That’s one small step for man, one giant leap for mankind. † A few minutes later, Aldrin joined him. Together they collected soil samples and took photographs. They stayed on the moon for 21 hours. Many experiments were tested and 22 kilograms of lunar samples were collected. On July 24, the astronauts returned home aboard the command module Columbia, landing in the Pacific Ocean. On August 13, they rode in parades in their honor in New York, Chicago, and Los Angeles. Indeed, the time of the ‘Space Race’ is one not to be forgotten by the world. The Soviet Union and United States must be well acknowledged for all the effort spent on the study of space alone. While the USSR won some battles, the US won others. That, however, will never change the fact that they impacted the world, science, and history today.

Rani Shankar Essay examples -- Biology Essays Research Papers

Rani Shankar As much as I would have liked to continue my engaging research on Parkinson's Disease and Alzheimer's (issues I hold very dear to my heart), during my preliminary research for the third paper I felt drawn to another, equally interesting, topic. As finals rapidly approach and the idea of graduation becomes more real by day, this new topic seemed to have more personal significance to my life. And so I began research on this topic with purely selfish motivations- to better understand the phenomenon of stress. A relatively new concept involving brain and behavior, Hans Selye first proposed the idea of stress as a normal adaptive syndrome, a fight-or- flight situation, very similar to escape behavior (1). Stress is defined as "the set of all organic reactions to physical, psychic, infectious, or other, aggressions, which are capable to disturb homeostasis" (1). Stress lies at the intersection between personal, social, and economic factors and biology. Although stress is an important, integral part of our existence, there is a point at which it becomes overwhelming and our adaptive responses may break down (2). The breaking point varies from person to person, depending on past experiences, coping responses, and genetics (2). Clearly, socio-economics has a lot to do with the ability to cope with stress over time. We may know of some people that are inherently better able to deal with life's stressors. However, genetic bases for dealing and coping with stress are unknown at this time. Stress, usually used to describe a state of mind, illustrates the important connection between mind and body. Although stress is primarily a neuronal reaction, it's effects reach far past neurobiology. Stress is thought to adversely aff... ...y. Biology 202 1st Web Papers. 1998. Bonnie Kimmel. http://serendip.brynmawr.edu/bb/neuro/neuro98/202s98-paper3/serendip.brynmawr.edu 11. Panic Attacks and Panic Disorders. The Harvard Mental Health Letter. April (I). http://serendip.brynmawr.edu/bb/neuro/neuro98/202s98-paper3/www.mentalhealth.com/dis/p20-an06.html 12. Post-traumatic Stress Disorder. May 9, 1995. Stress Signs are Often Missed In Victims of Violent Crimes. http://serendip.brynmawr.edu/bb/neuro/neuro98/202s98-paper3/www.mentalhealth.com/dis/p20-an06.html 13. Post-Traumatic Stress Disorder. Body-Mind Queendom. http://serendip.brynmawr.edu/bb/neuro/neuro98/202s98-paper3/www.queendom.com/ptsd.html 14. Post-Traumatic Stress Disorder. The Harvard Mental Health Letter. June (part I), July 1996 (Part II). http://serendip.brynmawr.edu/bb/neuro/neuro98/202s98-paper3/www.mentalhealth.com Rani Shankar Essay examples -- Biology Essays Research Papers Rani Shankar As much as I would have liked to continue my engaging research on Parkinson's Disease and Alzheimer's (issues I hold very dear to my heart), during my preliminary research for the third paper I felt drawn to another, equally interesting, topic. As finals rapidly approach and the idea of graduation becomes more real by day, this new topic seemed to have more personal significance to my life. And so I began research on this topic with purely selfish motivations- to better understand the phenomenon of stress. A relatively new concept involving brain and behavior, Hans Selye first proposed the idea of stress as a normal adaptive syndrome, a fight-or- flight situation, very similar to escape behavior (1). Stress is defined as "the set of all organic reactions to physical, psychic, infectious, or other, aggressions, which are capable to disturb homeostasis" (1). Stress lies at the intersection between personal, social, and economic factors and biology. Although stress is an important, integral part of our existence, there is a point at which it becomes overwhelming and our adaptive responses may break down (2). The breaking point varies from person to person, depending on past experiences, coping responses, and genetics (2). Clearly, socio-economics has a lot to do with the ability to cope with stress over time. We may know of some people that are inherently better able to deal with life's stressors. However, genetic bases for dealing and coping with stress are unknown at this time. Stress, usually used to describe a state of mind, illustrates the important connection between mind and body. Although stress is primarily a neuronal reaction, it's effects reach far past neurobiology. Stress is thought to adversely aff... ...y. Biology 202 1st Web Papers. 1998. Bonnie Kimmel. http://serendip.brynmawr.edu/bb/neuro/neuro98/202s98-paper3/serendip.brynmawr.edu 11. Panic Attacks and Panic Disorders. The Harvard Mental Health Letter. April (I). http://serendip.brynmawr.edu/bb/neuro/neuro98/202s98-paper3/www.mentalhealth.com/dis/p20-an06.html 12. Post-traumatic Stress Disorder. May 9, 1995. Stress Signs are Often Missed In Victims of Violent Crimes. http://serendip.brynmawr.edu/bb/neuro/neuro98/202s98-paper3/www.mentalhealth.com/dis/p20-an06.html 13. Post-Traumatic Stress Disorder. Body-Mind Queendom. http://serendip.brynmawr.edu/bb/neuro/neuro98/202s98-paper3/www.queendom.com/ptsd.html 14. Post-Traumatic Stress Disorder. The Harvard Mental Health Letter. June (part I), July 1996 (Part II). http://serendip.brynmawr.edu/bb/neuro/neuro98/202s98-paper3/www.mentalhealth.com

Ethical Delimas Facing a Profession Essay

Healthcare professionals often face complex ethical dilemmas in the workplace. These dilemmas often arise when employment obligations conflict with personal beliefs. An ethical dilemma that is becoming more common in the workplace involves emergency contraception. Emergency contraceptives or morning-after pills are a fiery topic. Some pharmacists are refusing to dispense morning-after pills because it is against their beliefs. Imagine yourself in the position of needing this medication. Should the beliefs of the pharmacist outweigh your rights as the patient? For me, the answer would be a resounding no. According to The Code of Ethics for Pharmacists (â€Å"Pharmacist. com,† 1994), adopted by the membership of the American Pharmacists Association October 27, 1994, â€Å"Pharmacists are health professionals who assist individuals in making the best use of medications. This Code, prepared and supported by pharmacists, is intended to state publicly the principles that form the fundamental basis of the roles and responsibilities of pharmacists. These principles, based on moral obligations and virtues, are established to guide pharmacists in relationships with patients, health professionals, and society. † The Code of Ethics further states, â€Å"A pharmacist promotes the right of self-determination and recognizes individual self-worth by encouraging patients to participate in decisions about their health. In all cases, a pharmacist respects personal and cultural differences among patients. A pharmacist avoids discriminatory practices, behavior or work conditions that impair professional judgment, and actions that compromise dedication to the best interests of patients. This guideline clearly states the responsibilities and duties of the pharmacist are to serve the needs of the patient even when doing so contradicts their personal beliefs. In some states, legislators are introducing bills that would grant pharmacists the right to refuse (refusal clauses also known as â€Å"conscience clauses†) to dispense drugs related to contraception on moral grounds. Other state legislators are introducing legislation that would require pharmacies to fill any legal prescription for birth control. NCSL Health Program, 2011) APhA has had a policy supporting a pharmacist’s conscience clause since 1998. APhA’s two-part policy supports the ability of the pharmacist to step away from participating in activity to which they have personal objections—but not step in the way. The Association supports the pharmacist’s right to choose not to fill a prescription based on moral or ethical values. But recognizing the pharmacist’s important role in the health care system, APhA supports the establishment of systems to ensure that the patient’s health care needs are served. â€Å"Pharmacist. com,† 1994) When it comes to ethics or morality, arguments and counterarguments will never cease. If a person’s religious objections to emergency contraception interfere with their ability to do their job, then they shouldn’t be in that profession. Refusing to do your job because your conscience won’t allow it comes with consequences that you must accept. Businesses and society cannot function if people are able to ignore rules, regulations, standards, and laws on the basis of â€Å"conscience† or religious desire.

The New Way Of Economic Stability - 1127 Words

The New World presented numerous challenges for the new English settlers in Virginia. The settlers were in search for financial prosperity through the discovery of gold but their continuous efforts left them empty handed. Time quickly elapsed and their perseverance of searching quickly dwindled. Now, the Europeans needed to establish a concrete way of economic stability. In 1612, John Rolfe, an agriculturalist from Jamestown, introduced a more mild strain of tobacco to the Virginia colony (Brinkley 37). The colonists quickly realized the monetary potential of the crop and began selling it to eager buyers in England. The high cultivation of tobacco in the Virginian colony completely transformed the society as a whole. Growing tobacco†¦show more content†¦The men welcomed all settlers with open arms, promising religious freedom to everyone who would worship as a Christian and also a measure of political freedom. With the use of these incentives they hoped to attract settlers f rom the existing American colonies to avoid the expense of financing future expeditions from England. The initial efforts failed miserably and some of the original proprietors gave up. Anthony Ashley Cooper, one of the proprietors, was persistent on trying to make their system work. Cooper convinced his partners to finance a migration to Carolina from England (Brinkley 49). The first expedition had 300 people on board with only 100 surviving the difficult voyage. After ten years of settling, the people founded a city at the cross between the Ashley and Cooper Rivers, which in 1690 became the colonial capital called Charles Town (Brinkley 50). After Lord Shaftesbury’s death, the proprietors had trouble keeping order and in 1719 the colonists seized control from them. Ten years late, the king divided the region into two royal colonies, North and South Carolina (Brinkley 51). South Carolina developed close connection to the English colony on the island of Barbados early on. For several years, Barbados served as South Carolina’s most important trading partner. During